The Modern Local Media Playbook

Turn inboxes into thriving community hubs—and profitable ones—using a proven 30-day launch system.

WHAT YOU’LL MASTER

Grow fast, spend less: Copy TJ’s Meta-ad recipe that nets subscribers for pennies.

Publish with ease: Steal the weekly template that keeps readers hooked in under five minutes.

Monetize without selling out: Layer revenue streams—from your own services to sponsor blocks—while protecting trust.

Stay sane while you scale: Lean workflows, smart automation, and a tool stack that fits on one screen.6

WHO THIS BOOK IS FOR

Local business owners • Newsletter creators • Marketers • Journalists-turned-entrepreneurs—anyone ready to own the conversation in their town.

ABOUT THE AUTHOR

TJ Larkin, founder of Larkin Media and co-host of Local Newsletter Insider, has launched double-digit community newsletters, connecting tens of thousands of readers with the stories—and businesses—that matter. His mission: help you turn costly ads into beloved, profitable local media brands.

Grab your copy now and claim your town’s inbox.

👉 Download the Playbook (PDF)